Sales promotions are a huge part of every company’s success. They create a significant influence on a customer’s purchasing decisions encouraging them to either buy a product or request more information. As businesses become more and more competitive, companies have to find ways to improve their sales promotions, or they will get left behind.
One way to improve sales promotions is to invest in electronic shelf labels. Not only do they save your time from having to manually create posters, but they also make the shopping experience for your company’s customers more fun. An E-ink shelf label can bring a company’s sales promotions to the next level.
SOLUM offers electronic shelf labels empowered by the all-new Newton system. Newton has features that are capable of enhancing your sales promotion executions. First of all, it has a high-resolution screen that got upgraded by 20%, giving it a clearer and crisper display. It can also support a location-based service and shows the location of promotional products. With its ability to obtain retail analysis, you can promote your products by putting them into the bestselling area.
Newton also has a built-in NFC that allows customers to link their mobile phones to a company’s online website and download a digital coupon. It comes with an interactive button that lets customers interact with a store more seamlessly, making the tasks of the staff more efficient and comfortable. Lastly, Newton’s multifunctional button allows customers to flip up to 7 pages to access more data about the store’s product.
These are a few reasons why Newton will be a company’s ticket to better sales promotions. To learn more about this topic, you can check out this infographic by SOLUM, the company that can help stores with their ESL brand needs.